Here, you will see how LOCADED build-up, from the choice of topic to the visual system's formation.
I will show the process from concept and research, keywords and development, as well as the visual system
After exploring and collecting information, I finally chose package security as my topic.
To help my audiences to understand my topic more efficiently and pass my information more clearly, I developed these documents.
Topic Landscape / "One pager"
To better solve the problem, I conducted a series of investigations and research on my topic, including primary research and focus groups. Then I use those research to form new insights.
The insights cards used old visual design.
Deliverables Strategy Chart
After the first round of research and information gathering, we asked questions about the preliminary findings and conducted focus groups to collect the next round of research, specifically.
The questions booklet used an old visual design.
To get practical information, I conducted a focus group. Participants in the group come from students and people from all walks of life, but they all have close connections and needs with the express delivery industry.
FOCUS GROUP INSIGHTS
Report used the old visual system.