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Here, you will see how LOCADED build-up, from the choice of topic to the visual system's formation.

I will show the process from concept and research, keywords and development, as well as the visual system

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TOPIC SELECTION

After exploring and collecting information, I finally chose package security as my topic.

To help my audiences to understand my topic more efficiently and pass my information more clearly, I developed these documents.

Topic Landscape

Topic Landscape / "One pager"

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TOPIC RESEARCH

To better solve the problem, I conducted a series of investigations and research on my topic, including primary research and focus groups. Then I use those research to form new insights.

The insights cards used old visual design.

Deliverables Stratedy Chart

Deliverables Strategy Chart

Materials Matrix

Materials Matrix

insight-1
insight-1

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insight-2-1
insight-2-1

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insight-5-2
insight-5-2

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insight-1
insight-1

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1/9
Overall info
Overall info

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Questions2
Questions2

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Questions5
Questions5

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Overall info
Overall info

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1/5
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TOPIC QUESTIONS

After the first round of research and information gathering, we asked questions about the preliminary findings and conducted focus groups to collect the next round of research, specifically.

The questions booklet used an old visual design.

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FOCUS GROUP

To get practical information, I conducted a focus group. Participants in the group come from students and people from all walks of life, but they all have close connections and needs with the express delivery industry.

FOCUS GROUP INSIGHTS

Report used the old visual system.